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K2photographic An Overview

Hello, I’m Fletcher the owner of K2photographic and this is a little insight about me. I grew up in London with red double decker buses, sarsaparilla and bucket loads of curiosity. My passion for photography probably was the result of delivering magazines like National Geographic and the Sunday Times Magazine through people’s letter boxes as a teenager whilst doing my paper round, the images I saw also fuelled my desire to travel.

Delivering thousands of newspapers and magazines through people’s letter boxes provided me with the money to buy my first ever camera. However, the price of film and developing costs made photography expensive, so my initial interest in photography was cut short.

When photography entered the digital age, the cost of a DSLR was very costly and although I wanted a DSLR, I just could never justify the cost, but when I was invited on a Kayaking trip to the Alps and realised no one had a DSLR, I decided to buy a DSLR, a Pentax K10. The K10 was a camera that I could afford and justify and it really started my photography passion as I took photographs of the activities and landscapes whilst traveling to places across the globe and it never let me down, no matter how wet, cold or damp it was.

As my passion for photography grew, I soon realised the limitations of the K10, so I upgraded to a Pentax K5 which at the time was a great camera, weather sealed, built like a tank and that Sony sensor was simply amazing, and the images it produced were fantastic. The Pentax K5 was also the first camera that I used for a few commissions. The K5 taught me a great deal about photography and as my commissions increased, I started thinking about the type of camera that would better suit my photographic needs.

In 2013 like many other people I found myself being made redundant after eighteen years as a Senior Youth Worker and despite trying to find a normal or real job as people would say, I found that my skills were no longer required or valued. Eventually I found employment as an alternative education tutor which lasted for almost two years before I was made redundant again. I concluded that working with young people had run its course and I needed to do something different, not wanting to settle for the ordinary and end up doing something I hated work wise, I decided I had nothing to lose in trying to become a working photographer. Although sarsaparilla and red double decker buses were in short supply in Leeds, I still had bucket loads of curiosity, so I started learning the craft of photography, reading and watching everything that I could in relation to photography and lighting.

I have made a few mistakes along the way and wasted money on photography gear, but it’s all part of learning and progression and sometimes mistakes can help you grow as a person, far better to fail trying then never try at all.

People sometimes ask “why K2photographic” it’s a story for another time, but in short as my wife also enjoys photography and assists, I decided on K2Photographic rather than Fletcher Davies photography. I specialise in Lifestyle and Equine photography as these were the areas where I gained my first commissions and where my passion lies, although I also provide photography services for Headshots, Mini Branding, together with Architectural photography.

People often ask about photography kit and my reply is “I use what works for me”. Over the past fourteen years I have used various cameras and glass, and although I do not shoot Canon, I still regard the Canon 300mm f/2.8L, together with the Canon 135mm f/2 as two incredible and unique lenses. I have taken some great images with these lenses and I still use the Canon 135mm today. I currently shoot with Sony cameras and lenses; all photography gear now is good. Lighting wise I use a mixture of Godox and Paul C Buff and can do almost anything with this combination. Lighting is what makes photography and you never stop learning in relation to lighting.

As you can see in in the image above, in order to get the plane flying again, I require funds, so I will consider most photography commissions.

Philosophy, Integrity & Creativity

With the vast majority of people now owning a smart phone, people can take digital images anywhere, at any time, so you might be thinking why would I want to pay for photography?

This is my personal philosophy in relation to photography. The purpose of photography is to show the beauty of things people would otherwise take for granted. People are drawn to images and good photographs spark all kinds of reactions and emotions which are the key ingredients of memories and stories.

For me, creativity starts with using the right light at the right location and the right time. Learning photography lighting takes time to learn, practice, develop and master in order to create interesting images, and these are the creative attributes that you will be investing in should you choose to commission me as a photographer.

Although people might think that photography and creativity go hand in hand, creating meaningful images rarely happens by chance. Every commission I receive for the photography services I offer has customer service at its core, I listen to what clients don’t want before I think about any ideas as to what I think they may want.

The payment a photographer receives pays for their time, effort, skills and knowledge, together with the equipment they use. Photographers also have to pay for insurance, website hosting, materials and still try and earn a living.

Integrity & Trust

One of the core values I grew up with was to treat those how you would want to be treated. I have integrated this value in to the services and products K2photographic provide. K2photographic provide transparent pricing and you will never experience a hard sell or pushy sales tactics. As a small business I rely on word of mouth, so every aspect of what I do as a photographer is about integrity and trust. I appreciate that paying for photography may seem like a luxury to some people, but if you value the photography I provide, look at it as an investment.

Fletcher Davies


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